The core pillars that shaped this project from strategy to execution.
We mapped a frictionless flow for customers to check pricing, view service details and request ironing pickup with minimal steps.
A clean and fresh visual style using white space, soft tones and neat layout reflects cleanliness and premium garment care.
We built a fast static website using HTML + CSS with lightweight optimization for mobile browsing and service inquiry forms.
We created brand visuals including logo, color palette and typography that convey freshness, trust and garment care quality.
Ruchis offers professional ironing and garment care services with a focus on convenience, hygiene and premium fabric handling. Our objective was to create a simple, modern and conversion-focused digital presence where customers can easily explore services, pricing and book pickup/drop for their clothes.

The brand needed a fresh digital presence that communicates trust, hygiene and convenience. The website needed to enable quick service inquiries, explain offerings clearly and work smoothly for mobile-first users who look for pickup service.
We created a modern brand identity with a neat visual system, added clear call-to-actions across pages, and structured service sections for easy understanding. The site was built lightweight for fast loading and enquiry generation.

A snapshot of key pages from Ruchis showcasing UI layouts, hierarchy, and interaction patterns across the experience.

After launch, Ruchis saw a 140% rise in service inquiries, 2.1x increase in returning website visitors, and significantly improved engagement from local customers due to trust-driven branding and clarity in services.